On LinkedIn, you can personalise the call-to-action text for your websites under Contact Info. This is a very handy function as it allows you to maximise the number of visits to your website that you receive through LinkedIn.
We have provided this simple guide which takes you through the few steps required to personalise your website presentation on LinkedIn.
1. On your LinkedIn profile, next to your unique URL, click "Contact Info".
2. Click the pencil icon next to "Websites".
3. Select "Other". This gives you the option to fill out "Website title" which isn't available if you select e.g. "Blog" or "Company website".
4. Fill out the "Website title" with a meaningful call-to-action text.
Creating a catchy and relevant Call-to-action title
When you fill in "Website title" you should consider what will attract people to actually go to your website.
Instead of just writing the name of the company, you could put something like: "Click here for personal advice on recruiting".
Keep the following in mind when you're personalising your call-to-action text:
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