February 18, 2015

linkedin › makeovers › online business card › social media ›



Why you should let LinkedIn sink in

Why you should let LinkedIn sink in

There is no longer much doubt to whether LinkedIn is a social media platform that is here to stay. People from all over the world are connecting with each other in order to stay in touch, to network or to open up for new job opportunities. But are you getting the most out of LinkedIn?

LinkedIn has been around for almost 12 years and has always primarily been considered a professional networking site. However, as anything else in the digital world, different features and purposes develop through time. One of the purposes is, among other, recruiting via LinkedIn. Professionals from all over the world, gathered on one platform with their experience on display – what’s not to like for a company wanting to save time and resources in the process of looking for a new candidate?

But what does this have to do with you?

Through hundreds of makeover assignments, consultants in MSI have experienced a lot of LinkedIn profiles and a pattern has started to show; the need for a LinkedIn profile is no longer up for discussion. A profile is made, connections are introduced, and maybe some jobs get listed. But then what? The profile is left alone, naked and without personality.

LinkedIn is, to a great extent, a free tool with a lot of opportunities for their users, so why not exploit it? If you have already seen the potential of a professional network, then start engaging with them. An overstatement would be to have a great set of friends with many different qualities, without wanting to talk to them.

At MSI, we want to help you by making sure that your profile is suitable dressed for visits from headhunters, business partners, customers or just old colleagues you want to impress.


Thomas Sondergaard
Thomas Sondergaard

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